Friday, 8 August 2014

Lana Del Rey’s ‘Ultraviolence’ Music Video: the Singer Portrays a Bride without a Groom

Lana Del Rey’s ‘Ultraviolence’ music video has premiered and it sees her dressed as a bride, but the wedding day is not a traditional one. For starters, there is no groom and the narrative is edgy if not unnerving. It is yet another visionary video from the singer-songwriter who continues her unabashed streak of originality.




Lana Del Rey continues to generate headlines with this, the music video for the title track of her new album, ‘Ultraviolence.’ Provocative, yes, as we have come to expect. As the expression goes, expect, the unexpected.

‘Ultraviolence,’ which debuted at No. 1 on the Billboard 200, takes its title from a concept in the classic Anthony Burgess novel, ‘A Clockwork Orange,’ and brought memorably to the screen by Stanley Kubrick. The album has spawned singles and respective music videos, ‘Shades of Cool’ and ‘West Coast.’

With such an auspicious title, and controversial lyrics as ‘He hit me and it felt like a kiss,’ it was simply begging for provocative narrative. And that it just what we get, albeit subtly.

It’s a music video that raises more questions than anything else. In Ultraviolence — which was directed by Italian photographer and driector Francesco Carrozzini — we see Lana Del Rey in the grainy, nostalgia evoking Super-8 footage we have see in previous videos. this time around, as the shaky camera is trained on her, it begs questions. Who is watching her and filming her? Why is she all alone and making a journey all alone in her wedding dress?

Even the patterns of the shadows from her lace veil offer a haunting image. She pauses to peel and eat an orange. As she keeps walking the scenery evokes a garden or even a cemetery. Is she about to place her bouquet on a grave? It’s a music video that is difficult to stop watching for want of knowing how the story ends.

You can watch it in its entirety below.







Pictures: PR Photos

Source: http://feedproxy.google.com/~r/RightCelebrity/~3/t4_P0XISeW8/

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